About 46.7 million people visited its stores in the December quarter.Īpple declined to comment for this story.Ahoy, Captain! Embark on an epic pirate adventure to rule the untamed waters!Ĭreate a seafaring, swashbuckling empire in Pirates of Everseas! Develop your city, construct ships, explore the open sea, and battle enemies in this exciting strategy game!
He said Mac has a strong presence in important markets like the United Kingdom - where it has 20 retail stores - France and Japan, but is weak in countries like Germany, where it has only one store.Īpple, which has more than 250 stores in 10 countries, plans to open 25 new ones in fiscal 2009, with about half being international. Gartner analyst Charles Smulders said nine of out 10 of Mac sales are in mature markets - Western Europe, the United States and Japan. The iPod is available at around 50,000 spots globally, and Apple products can be found in dozens of countries through major resellers such as Best Buy, Fnac, Dixons and Bic Camera. Top PC maker Hewlett-Packard has 80,000 outlets, while No. Marshall believes Apple can replicate the strategy overseas that it has used effectively at home: generate buzz and get Macs into the hands of consumers who have never used one.īut although Apple’s online store is popular, Mac’s global retail presence is smaller than that of competitors, with 12,000 points of sale. The MacBook laptop starts at $999 (706 pounds), more than double the price of so-called netbooks, the stripped down, mini-laptops that have seen explosive growth all over the world.
However, he noted that Apple continues to resist a move to substantially cheaper PCs, making it more difficult to win over converts in some emerging markets. “You’re just seeing internationally that the Apple platform message is starting to resonate,” said Kaufman Bros. Mac sales made up more than 40 percent of Apple’s revenue in fiscal 2008. Mac shipments in the December quarter grew 16 percent internationally and a mere 2 percent in the United States. demand for personal computers craters, Apple is getting a boost from overseas PC sales, where iPods are hugely popular but Macs have not been a major presence.Īlthough analysts see the international market as fertile ground for Macs, they say the growth momentum may be tough to maintain due to the spreading economic gloom, Mac’s higher price point and smaller retail distribution network.
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